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  1. #1
    loul07 is offline Private Member
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    Default can i have some advice for my website

    Firstly, I apologize for my English as I am French. I have been working on this website, https://www.casinosreviews.ch/, for a while now. I believe I have created a decent number of posts, pages, and reviews. However, I seem to lack sufficient backlinks as I am struggling to attract visitors. It can be frustrating, especially when comparing it to my other website for Belgium, which is not as well-referenced but performs much better. I wonder if I made any mistakes along the way. This is the first time I have encountered such difficulties in launching a website.

    Thank you for your feedback.

  2. #2
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    Why is the website in French? That limits your Swiss visitors to be only from the Geneva region as nobody up north around Zurich or down south near Lugano speaks it. I would either include the other 2 official languages, or simply go with German as it's spoken by nearly 63% of the population, as opposed to 23% French (source: swissinfo.ch).

    I personally would just go for more languages, it's not ideal but you've chosen that market. I'm not sure if you are currently in Switzerland and if Comlot (now Gespa) have contacted you. These legal matters are for you to figure out.

    As for the site, in my humble opinion it lacks visuals, as it's mostly 1 image and text, text that's not really scannable the way it's presented. Another thing as an ex-flytonic user (judging on the template this is their sports theme), I'd warn you about outdated, poorly written code, with terrible slow support pretending to be in the US. Other than that I have nothing against them.

    Other than that, there's always things to improve up to you if you want to or not. I still believe your main concern should be the languages.

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  4. #3
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    If you approached creating the two websites in the same way, but one outperforms the other, might be that one geo is more saturated than the other.
    Would need to actually do some research, but that's just an assumption.

    Also, what sort of KWs are you planning to target? You mentioned that you've created a good number of posts and pages, but have you checked whether the topics KWs for those pages are actually relevant and realistically attainable for the new GEO you are targeting?

    I guess most of my questions really go down to KW research and whether it has been done for your new website to the required extent. If you had covered that but, but are still struggling - that's ok especially with new websites, obviously backlinks will help as well.

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  6. #4
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    On the other hand you can capture that smaller market.

    Quote Originally Posted by xecutable View Post
    Why is the website in French? That limits your Swiss visitors to be only from the Geneva region as nobody up north around Zurich or down south near Lugano speaks it. I would either include the other 2 official languages, or simply go with German as it's spoken by nearly 63% of the population, as opposed to 23% French (source: swissinfo.ch).

    I personally would just go for more languages, it's not ideal but you've chosen that market. I'm not sure if you are currently in Switzerland and if Comlot (now Gespa) have contacted you. These legal matters are for you to figure out.

    As for the site, in my humble opinion it lacks visuals, as it's mostly 1 image and text, text that's not really scannable the way it's presented. Another thing as an ex-flytonic user (judging on the template this is their sports theme), I'd warn you about outdated, poorly written code, with terrible slow support pretending to be in the US. Other than that I have nothing against them.

    Other than that, there's always things to improve up to you if you want to or not. I still believe your main concern should be the languages.

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  8. #5
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    I think the text is too small and you need to give it more human touch and make the site more friendly for reader. More images from your angle. Hope it helps

  9. #6
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    I can cope with the main text, but it might be a bit small by today's standards. But the table of contents is unreal small at lower levels.... That's not helping the users and I would think search robots would mark you down for that too...

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    I agree with the post above. It seems to me that if you add the German language to the site or the German language version specifically for Switzerland, then this will greatly increase the target audience, which, accordingly, in theory, will attract more visitors to the site.

  11. #8
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    The site loads quickly, and the design is ok. However, I noticed that there's a lot of text grouped together, and personally, I'm not fond of the size of the table of contents.

    I'd suggest incorporating images and using formatting to highlight words and phrases. This will make it easier for your readers to scan the page, identify essential points, and keep their attention. These are relatively simple changes that could significantly enhance your website's user experience and retention.

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  13. #9
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    Besides design improvements, I suggest finding your best landing pages/content and creating more on this topic to improve your authority. I would also test very long kw phrases in the same topic.

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    While I find it refreshing that it has a light background rather than the harsh black so many have, I do think it could use a little more personality.
    I write content, yes I do. Who wants content, how 'bout you? KWWriting

  16. #11
    loul07 is offline Private Member
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    Thank you for your responses, but most of you are giving me advice to improve the visitor experience. However, my main issue is getting visits. I believe it's more of a search engine optimization problem. This is the first time I'm struggling like this. On Ahrefs' backlink checker, I'm at 14 with 38 sites providing backlinks to me (okay, it's not much at the moment...), while other competing sites, positioned better than me, have only 10 or 14 backlinks and are at 35-45. I don't understand...
    Last edited by loul07; 27 August 2023 at 6:17 am.

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    Frankly, it sometimes just comes down to pure luck!

    You can do all the right things and keep G happy.

    Your banklink profile can be spot on, and content etc., etc., fine too. But none of this is a guarantee for success.

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  19. #13
    loul07 is offline Private Member
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    Quote Originally Posted by AussieDave View Post
    Frankly, it sometimes just comes down to pure luck!

    You can do all the right things and keep G happy.

    Your banklink profile can be spot on, and content etc., etc., fine too. But none of this is a guarantee for success.
    Yes, it's really discouraging. I don't see what Google is faulting me for. I'm not asking for 500 visits per day, but even 50 visits would be great, but right now, it's zero every day, and it's depressing. The website has never taken off. I have some keywords like "casino en ligne suisse avec bonus sans dépôt" "Gamrfirst review," "casino suisse bonus sans depot" ect ect where I rank around 10th place, but still no traffic. In fact, I have very few impressions when I check on the search console...

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    Quote Originally Posted by loul07 View Post
    Yes, it's really discouraging. I don't see what Google is faulting me for. I'm not asking for 500 visits per day, but even 50 visits would be great, but right now, it's zero every day, and it's depressing. The website has never taken off. I have some keywords like "casino en ligne suisse avec bonus sans dépôt" "Gamrfirst review," "casino suisse bonus sans depot" ect ect where I rank around 10th place, but still no traffic. In fact, I have very few impressions when I check on the search console...
    I wouldn't even bother trying to rank for anything "casino". Firstly the competition is intense, regardless if it Switzerland or not. I also would waste my time with anything relating to "no deposit". Even if you get signups, they'll likely wont deposit and only signup for the freebie.

    I'd be aiming for 'long tail keywords'.

    A site I ran a few years back now, survived mainly on 'long tails'. At one point 3,000+ long tails were getting daily traffic from Google. Each one was only getting around 2 - 3 searches per month, but the total of all, was delivering highly targeted traffic. To break that down, the site received at min 6,500 unique visitors p/m. divide that by 4.3 = 1,511.62 p/w.

    Given your discouragement, it might be time to sit down and devise another strategy.

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  22. #15
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    Another thing you may want to look out for is to check if Google is actually indexing your content. One thing i learned from a new project is that sometimes Google just doesn't index pages at all (or takes a very long time) and you need to manually index them. Google search console can provide a lot of insights as to why your site is not ranking (there may be other issues that you are not aware of).

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  24. #16
    loul07 is offline Private Member
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    Quote Originally Posted by wolfie View Post
    Another thing you may want to look out for is to check if Google is actually indexing your content. One thing i learned from a new project is that sometimes Google just doesn't index pages at all (or takes a very long time) and you need to manually index them. Google search console can provide a lot of insights as to why your site is not ranking (there may be other issues that you are not aware of).
    Yes, that's what I do every time I create a post or a page - I submit the link in the Search Console because otherwise, indeed, indexing takes a very long time or doesn't happen at all...

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